Mater Mothers’ Beautiful Moments campaign

Earlier this year, Mater Mothers’ launched their first Instagram account—just in time for Mother’s Day. To help them drive traffic to their new social media platform, we put our heads together and came up with a way to encourage families to share their own ‘beautiful moments’ through a series of campaign videos, made specially for Instagram. These videos also tied in to the campaign’s overall collateral, advertising, media and other social channels used by the hospital.

Emgee identity design

Megan Greenwood is the designer and creative heart behind Emgee, a wearable art label based in Melbourne. A chance meeting outside our Swanston Street studio lead to us being given the opportunity to create a new identity for her range of designs. It has been a big year for Megan, who was recently announced as this years winner of the 3rd Annual RAWards Australia. We are looking forward to helping her with a new website soon but in the meantime, show her some love on Instagram.

Julie Christensen website design

It was like unleashing a kid in a candy store when I visited Julie’s home art studio recently. Julie had just discovered oil paints and was wasting no time in experimenting with new styles. She wanted to share this work with the world and we were only too happy to help. We photographed her work, designed business cards, helped her setup social media channels and created a new website using big cartel so she could sell her work online. Check out Julie’s website here.

Extra snippets

Your mouth would be watering if you were a cat or dog looking at the lineup of snacks ahead of the online launch of Total Pet Treats this month. Nath has been working on a cool logo and in the coming months we will be helping Clarkson Galleries take Aussie art to the U.S. We can’t wait to reveal more news on this soon. Phil went back to school to photograph some new advertising photos for The Springfield Anglican College and we helped White Lily Couture launch their new blog The White Lily Diaries.